👋🏼 Hello, I’m Med.
As a Designer, I’ve helped start-ups figure out what they should be building and transform their vision into real products that went on to receive millions in funding.
As a Leader,I’ve empowered large organizations to build happy, successful teams and create the right environment for designers to do their best work.
Strategy
Strategy
Design is a team sport. I help translate business strategy into product roadmaps by facilitating collaborative, in-depth conversations with XFN.
Great design thrives on collaboration, strategy, and continuous improvement. I bridge the gap between business objectives and user needs, transforming strategic goals into actionable product roadmaps while refining design processes and ways of working.
Partnering with product managers, stakeholders, engineers, and designers, I align on vision, priorities, and outcomes to ensure that every solution is not only user-centered but also supports broader business objectives. I focus on strategic design—defining frameworks, improving workflows, and embedding user insights into every stage of the process.
By fostering a culture of iteration, critique, and collaboration, I work to elevate the quality of design, optimize team efficiency, and push creative boundaries. Whether it’s refining processes or enhancing cross-functional collaboration, I aim to make the design function more impactful.
Leadership
Leadership
Shipping products is fulfilling, but what I find even more meaningful is helping others grow. I offer pro-bono mentorship to aspiring designers entering the field and those transitioning into UX, guiding them toward landing their first roles.
50+
Pro-bono mentorship sessions
I hold monthly 1:1’s with designers to help educate, guide, and assess design process, communication, and execution.
Proficencies
DESIGN ACUMEN
DESIGN ACUMEN
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Great user interfaces are more than just visually appealing—they are the bridge between users and seamless interactions. I approach interface design as a blend of clarity, aesthetics, and strategy. A well-structured layout ensures users can navigate effortlessly, while typography establishes a clear hierarchy and enhances readability. Colors are chosen not just for their visual impact but for their ability to guide attention, convey meaning, and ensure accessibility. Every button, icon, and interaction is meticulously crafted to create intuitive and enjoyable experiences. Through close collaboration with cross-functional teams, I deliver interfaces that align with business objectives and provide meaningful solutions for users. Every pixel is intentional, and every choice is purposeful.
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Great user experiences are built on thoughtful patterns and seamless flows that guide users intuitively toward their goals. I believe in designing experiences that simplify complex interactions through consistent UX patterns, clear navigation, and logical workflows. Every decision, from micro-interactions to macro user journeys, is crafted to reduce friction and enhance usability. By prioritizing user needs and aligning them with business objectives, I create solutions that feel natural and efficient. Collaboration and iteration are at the heart of my process, ensuring that every flow not only works but delivers delight at every step.
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Design without understanding is guesswork. My expertise lies in leveraging qualitative and quantitative research methods to uncover user needs and behaviors. From in-depth interviews to data-driven usability testing, I ensure that every design decision is backed by insights and data. This commitment to research enables me to craft products that resonate deeply with their audiences and meet both user and stakeholder goals.
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Prototyping is where vision meets precision, and abstract ideas are transformed into tangible experiences. I specialize in distilling complex concepts into wireframes, mid-fidelity designs, and highly interactive prototypes that serve as the blueprint for innovation. By leveraging tools like Figma, I craft dynamic prototypes that simulate real-world interactions, providing a seamless pathway from ideation to implementation. These artifacts do more than visualize—they align teams, uncover opportunities, and drive informed iteration. Thoughtfully designed prototypes bridge the gap between ambition and execution, ensuring every detail reflects intentionality and user-centered insight.
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Design systems are the backbone of efficient, scalable product design. With years of experience building and maintaining robust systems, I specialize in creating comprehensive frameworks that unify design and development teams. From establishing reusable components to defining consistent interaction patterns and documentation, I ensure that every element contributes to a cohesive, future-proof ecosystem. My systems prioritize adaptability, accessibility, and alignment with brand guidelines, enabling teams to ship high-quality products faster and with confidence.
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Design is the bridge between emotion and function, and a strong visual identity is its foundation. I collaborate closely with brand and creative teams to craft visually compelling interfaces and design solutions that communicate purpose, build trust, and create memorable experiences. By blending expertise in typography, color theory, and layout principles with a keen eye for detail, I deliver interfaces and systems that resonate with users and adapt to organizational needs. Whether it’s designing pixel-perfect visuals, refining reusable components, or ensuring consistency across touchpoints, my work brings clarity, cohesion, and impact to every project.
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Product design is inherently systemic, demanding an understanding of how every element fits within a broader ecosystem. I approach design challenges by mapping dependencies, identifying patterns, and ensuring consistency across all touchpoints. Whether it’s designing intuitive user flows for complex journeys or maintaining harmony within a design system, I strive to deliver solutions that are both scalable and adaptable. My focus extends beyond addressing immediate needs to crafting experiences that align with evolving user expectations and organizational goals, ensuring a seamless balance between strategy and execution.
“Good design is as little design as possible.”
Collaboration
Collaboration
Effective communication is the cornerstone of successful teamwork, especially in cross-functional settings. I strive to maintain clear, open, and thoughtful communication in every interaction. Here’s what some of my colleagues have shared about my collaboration and communication style.
Saina Shelton
Global Lead, Google Brands
Youtube at Google
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Med is an exceptionally talented designer, and it was truly a privilege to work alongside him. His ability to think creatively and approach challenges from unique perspectives sets him apart as a standout professional. As a collaborative teammate, Med fosters a positive and productive environment, consistently bringing valuable insights to brainstorm sessions and strategic planning discussions. His contributions not only elevate the quality of ideas but also drive projects toward thoughtful, impactful outcomes.
Marc-Antoine Dube
Product Manager
at Expedia
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Med transformed our design workflow by streamlining file management and implementing clear guidelines for every stage of the process, from ideation to final specifications. His efforts improved collaboration and brought clarity to how features translated into the final product. Beyond his organizational skills, Med excelled at designing across various mediums—email, PDFs, and web—while ensuring flawless branding consistency. His contributions were invaluable and elevated our entire design process.
Skylar Richard
Sr Product Designer
at Iron Fish
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Med is an experience-driven designer who understands the profound impact of user interfaces on both engagement and business success. With a keen eye for art direction, photography, and typography, Med creates visually striking and strategically effective designs that resonate.
Johan Rosell
Sr Product Designer at Alvéole
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Med proved to be an exceptional product designer, quickly becoming an integral part of the team. One of his greatest strengths as a designer is his expertise in the early stages of the design process. He excels at synthesizing user feedback, conducting in-depth research, analyzing data, and generating innovative ideas and concepts. Med has a rare talent for transforming these insights into clear, impactful design solutions, always prioritizing the end-user. Collaborating with him was an absolute pleasure, and I wish him every success in his future endeavors!
Waysofworking
Ways of working
I embrace a collaborative, user-focused approach that prioritizes adaptability, continuous growth, and simplicity. By encouraging teamwork, proactively addressing challenges, and empowering others through knowledge sharing, I strive to design efficient workflows and deliver impactful solutions that create meaningful outcomes.
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Collaboration is the foundation of impactful work. I actively engage with cross-functional teams, fostering alignment on goals, navigating challenges, and driving meaningful outcomes. By ensuring open communication and shared ownership, I contribute to a cohesive and efficient working environment.
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I approach challenges with foresight and initiative, identifying potential roadblocks before they arise and proposing actionable solutions. My focus on improving workflows and processes helps the team stay agile, aligned, and consistently moving toward success.
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I believe great results come from a commitment to iteration. By sharing progress early and often, I gather feedback, refine ideas, and elevate the quality of work with each iteration. This ensures continuous improvement and alignment at every step of the process.
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I prioritize simplicity in processes and solutions, ensuring they remain efficient, scalable, and adaptable to evolving challenges. By eliminating unnecessary complexity, I enable teams to focus on what matters most—delivering impactful results.
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I approach design through a data-driven lens, where every decision is grounded in research and insights to ensure meaningful outcomes. For me, design is a balance of creativity and precision—leveraging analytics, user feedback, and behavioral patterns to inform my process. This methodology allows me to move beyond intuition, crafting solutions that are not only visually compelling but also deeply aligned with user needs and business goals. By combining quantitative metrics with qualitative research, I aim to create experiences that are both functional and impactful, driving measurable results while maintaining a user-first perspective.
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Every decision I make is anchored in the needs and experiences of the end user. Through research, empathy, and iterative design, I ensure the solutions we deliver are not only functional but also resonate deeply with the people who use them.
